Monday, June 22, 2009

Speed Stick Promotion using 2D codes

Came across the Speed Stick promotion at Penn Station NYC last week. Pretty cool to see 2D codes being used in marketing promotions.

Visit the Campaign home page on your PC:
Visit the Campaign wap page from your phone:

The campaign also uses a short code to get the user to the download page for a 2D code reader. I tried the SMS flow and the Wap site detected my N95 and then redirected me to a Nokia EULA page, wasnt able to get beyond that.

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