Thursday, February 26, 2009

Website Magazine uses Scanlife 2D Barcodes

The Website Magazine has added Scanlife Ezcodes in its February issue to allow readers to get more information about specific articles on their mobile phones. This is one of the first uses of the 2 D barcode technology by a publication in the United States. I could see about 4 different codes published in the magazine. 

From the Magazine:
"Website magazine has aligned with Scanbuy and its ScanLife application to provide you quick access to websites via 2D barcodes. In this and future issues of Website magazine, readers will see images on specific pages. All it takes is a free download of the free application at and you can use your internet connected phone to scan barcodes in the magazine and gain access to exclusive content on the web."

This is a great start, I do think that physical print media is the best place to place barcodes.

Wednesday, February 25, 2009

Perform VooDoo on your phone

Meet a person you dont like, just snap a picture and start casting Voodoo spells on them. 

The VooDude app (new app from Aspyr) for the Iphone platform allows you to do just that. The app is conveniently priced at 0.99 $ for all your Voodoo needs. 

Some of the key features include:
  • Use the accelerometer to shake and scramble Voodude
  • Ragdoll physics ( I wonder what this is)
  • Touch screen interactivity puts Voodude at the mercy of your fingers
  • Email your creations to other Voodude users (Share the Voodoo spells within the office perhaps)

More info on Aspyr:

Trackback to

Tuesday, February 24, 2009

Telecom Italia launches "Flash Me"

From Scanbuy Press Release: Telecom Italia launches the service ‘Flash Me’, a mobile application based on 2D code technology that utilizes the mobile phone’s camera to read a sort of ‘virtual stamp’ printed on magazines, newspapers and other advertising devices, to directly connect the user to the mobile Internet. 

The technology that TIM has chosen is provided by its partner Scanbuy and it can be used in any country around the world. It allows the user to access different types of mobile content; websites, photos, videos, music, news and product information. ‘Flash Me’ can be currently used on 28 TIM mobile phone models to make Internet access easier for clients. Furthermore, ‘Flash Me’ is considered to be an innovative service that will have a deep impact in the mobile advertising market. The service has been recently launched in Mexico and in the USA and it’s also supported by mobile operators and mobile manufacturers in Latin America, Spain, France, and Denmark.

Friday, February 20, 2009

Shabbir on the Blogosphere

Shabbir gets onto the blogosphere. You can track his blog at:

Monday, February 09, 2009

Mobile Discovery to use ScanLife

Mobile marketing innovator Mobile Discovery announced today that it will be partnering with Scanbuy, Inc. to offer EZcodes (2D barcodes) through Mobile Discovery’s Connected Media Platform. These unique 2D codes can immediately link millions of camera phone users to mobile content from offline media, removing the need for people to search by keyword or type in lengthy URL’s ....

Mobile Discovery has previously used ScanLife codes at Case Western University in one of the country’s first large scale trials of the technology. In that project EZcodes were used in a number of ways including the delivery of real-time bus schedules and on print ads from advertisers like QVC.

This is cool.....